MARKETING PROJECT TOPICS

PRICING OF STAPLE FOOD PRODUCT IN ENUGU STATE PROBLEMS AND PROSPECTS ABSTRACT This studying is an investigation of the pricing of staple food products in Abakpa – Nike Market in Enugu State. Price as a matter of fact is as important ...

MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS, A CASE STUDY OF MAC – DAVOS HOTEL ENUGU 2 ABSTRACT Marketing of Hotel Services is the project work, A Case Study of Mac- Davos Hotel; marketing of Hotel service is an important aspect ...

MARKETING OF BANKING AND FINANCIAL SERVICE (A CASE STUDY OF LEADWAY ASSURANCE COMPANY LIMITED) ABSTRACTS Banks are profit oriented organization. the profit can not be made without the customers. Or it as a result of the services provide by ...

MARKETING AND DISTRIBUTION OF FERTILIZER IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY There is no doubt that inorganic fertilizers have achieved a relatively high degree of adoption among Nigeria farmers. This is ...

MARKET POTENTIAL OF BREAD PRODUCED FROM MAIZE FLOUR CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Survival was the watchword of many manufacturing companies in the country as the effect of the high cost of wheat flow irritated into ...

IMPROVING THE EFFICIENCY OF THE NIGERIAN COMMUNITY BANKS THROUGH THE APPLICATION OF THE MARKETING CONCEPT ABSTRACT This study, ‘Improving the efficiency of the Nigerian community banks through the application of the marketing ...

IMPACT OF MARKETING RESEARCH IN A SMALL SCALE COMPANY A CASE STUDY OF JUHEL PHARMACEUTICALS ENUGU. ABSTRACT The research on the role of marketing in improving a company’s performance. In order to carryout the work effectively some ...

EVALUATION OF MARKETING OF SACHET WATER IN ENUGU METROPOLIS ( A CASE STUDY OF CHARIS DRINKING WATER IN ENUGU). CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY Man is a creature of God that need to survive. There are many ways man can ...

EVALUATING THE IMPACT OF SALES PROMOTION ON THE MARKETING OF GLOBAL SYSTEM FOR MOBILE TELECOMMUNICATION (GSM), SERVICES IN ENUGU METROPOLIS. ABSTRACT This research work was to evaluate the impact of soles promotion on the marketing of ...

EFFICIENT MARKETING OF TELEVISION SERVICES IN NIGERIA ABSTRACT This project is a case study of Nigeria Television (NTA) Enugu, to evaluate the efficiency of its television service marketing. The specific objectives addressed in the study ...

EFFECTIVE STRATEGIES FOR NEW PRODUCT INTERODUCTION (A CASE STUDY OF TOP TEA MADE BY WONDER FOOD NIGERIA LIMITED IN ENUGU METROPOLIS) ABSTRACT This study was motivated by the necessity to establish the marketing strategies for new product ...

EFFECTIVE PRICING STRATEGIES FOR MARKETING OF NEW PRODUCTS (A CASE STUDY OF ROYALUZ BY HARDIS AND DROMADES LTD, IN ENUGU STATE) ABSTRACT This study focussed on effective pricing strategies for marketing of New products a case study of Royalux ...

EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE IN THE SOFT DRINK INDUSTRY ABSTRACT Effective marketing strategies have proved to be the only logical base towards the sustenance of the soft drink bottling companies and of course the ...

CONSUMER PREFERENCE FOR MALTA – GUINESS, MALTINA AND VITA – MALT BRANDS OF MALT DRINKS, IN ENUGU URBAN. ABSTRACT This research work was aimed at studding the major factors which determine the consumer preference for Malt – ...

“SALES PROMOTION ACTIVITIES IN AFRICANA-FEP PUBLISHERS ONITSHA” ABSTRACT This research examines the problems of sales promotion in Nigeria and the marketing implications of such problems. Because this research is focused on ...

THE ROLE OF MARKETING INFORMATION SYSTEM IN THE MARKETING OF NEW PRODUCTS IN ENUGU METROPOLIS. ABSTRACT This study is on the role of marketing information system in the marketing of new products in Enugu metropolis, a study of omo multi ...

THE PROBLEM AND PROSPECTS OF MARKETING AUTOMAINTENANCE SERVICE IN ENUGU METROPOLIS 2 ABSTRACT This research work is basically in the appraisal of the problems and prospects of marketing Auto-maintenance service work in Enugu metropolis. the ...

THE MARKETING PROBLEMS AND PROSPECTS OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF BLUE ISLAND HOTEL ENUGU ABSTRACT This research work was meant to examine “ the marking problems and prospects of Hotel services in Enugu ...

THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION STRATEGIES IN NIGERIAN BOTTLING COMPANY ABSTRACT This research work is mainly on the effectiveness of physical distribution strategies in NBC in Enugu metropolis using Coca-cola as a reference study. ...

THE BASES FOR EFFECTIVE MARKET SEGMENTATION IN A SERVICE ORGANIZATION IN ENUGU METROPOLIS 2 ABSTRACT Today in the global market environment, there are many buyers, these buyers differ in one or more variable. Thus, the differences may include ...