NEW PROJECT TOPICS

THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN MARKETING OF COSMETICS (A CASE STUDY OF BIANCA COSMETICS ENUGU)   ABSTRACT             This research work is centered on the effe...

THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF CAPITAL GOODS (A CASE STUDY OF ANAMBRA MOTOR MANUFACTURING COMPANY ANAMMCO) ABSTRACT               This study focus on the e...

MINIMIZATION OF BANK FRAUD IN NIGERIA COMMERCIAL BANKS TABLE OF CONTENTS TITLE PAGE APPROVAL PAGE ABSTRACT ACKNOWLEDGEMENT DEDICATION TABLE OF CONTENTS CHAPTER ONE 1.1          &...

    ABSTRACT This project is on the “effectiveness of marketing communication mix in creating awareness of a brand” (using Unilever Nigeria Plc as a case study. The main objective of this study is to find out the ef...

THE EFFECTIVENESS OF MARKETING COMMUNICATION MIX IN CREATING AWARENESS OF A BRAND (A CASE STUDY OF UNILEVER NIGERIA PLC) ABSTRACT This study examined the effectiveness of marketing communication mix in creating awareness of a brand. The stu...

THE EFFECTIVENESS OF CONSUMER SERVICE DELIVERY IN THE FAST FOOD INDUSTRY (A CASE STUDY OF MR. BIGG’S ENUGU METROPOLIS)   ABSTRACT             This study focused on the “E...

THE EFFECT OF SEGMENTATION IN THE TARGET MARKETING OF NBL PLC IN ENUGU STATE     ABSTRACT This research project is very crucial study of the effect of segmentation in the target marketing of NBL plc Enugu.   To solve the ...

THE EFFECT OF SALES PROMOTION ON THE MARKETING OF COCA-COLA BRAND OF SOFT DRINKS IN ENUGU URBAN ABSTRACT   This study examined those factors that influence brand preference among consumers in Enugu urban. The coca-cola soft drinks th...

THE EFFECT OF SALES FORCE MOTIVATION ON PRODUCTIVITY A CASE STUDY OF EMENITE COMPANY ENUGU ABSTRACT             The topic treated in this project is    “The Effects o...

THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF SELECTED TEXTBOOK PUBLISHING COMPANIES IN OWERRI) ABSTRACT             This study is a research ...

Market of financial service by Nigeria Banking Industry ABSTRACT This project was a through research into marketing of financial services by Nigerian banking industry in Nigeria. It is to investigate the performance of bank marketing, and what ...

  THE EFFECT OF MARKET SEGMENTATION AND POSITIONING ON COMPANY PERFORMANCE (A CASE STUDY OF NIGERIA BREWERY PLC, ENUGU)       ABSTRACT This project is on the “effect of market segmentation. Using Nigeria Brewer...

THE EFFECT OF GLOBALIZATION ON SERVICE INDUSTRY IN NIGERIA A CASE STUDY OF MAGNUM TRUST BANK PLC   ABSTRACT               This research was carried out to primarily find out t...

THE EFFECT OF ADVERTISING ON CONSUMER PREFERENCE PATTERNS FOR MALT DRINKS IN ENUGU METROPOLIS  (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA)   ABSTRACT            ...

MARKETING OF COMMERCIAL BANK’S SERVICES. ABSTRACT Commercial bank in Nigeria render services like cash depository, agency services and granting of credit facilities such as over draft, loans etc. And this can be said to be the stock...

                                  TABLE OF CONTENTS   Title page Certificatio...

MARKETING ACCEPTABILITY OF LOCALLY MADE COSMETIC PRODUCTS (BEAUTY AIDS) IN NIGERIA (A CASE STUDY OF SOME SELECTED HAIR DRESSING SALON IN OBIAGU) TABLE OF CONTENTS Title page           &...

THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY (A CASE STUDY OF NDOKWA WEST  L.G.A IN DELTA STATE).                       ...

MANAGEMENT OF FOREIGN EXCHANGE IN NIGERIA BY CBN (1959- JULY, 2004) ABSTRACT This thesis deals with foreign exchange management in Nigeria by the Central Bank of Nigeria (CBN) from 1959 to July 2004. the need to manage foreign exchange beca...

THE ECONOMIC EFFECT OF UNEMPLOYMENT ON THE NIGERIA ECONOMY (A CASE STUDY OF NDOKWA WEST  L.G.A IN DELTA STATE).   TABLE OF CONTENTS   Title Page Approval Page Dedication Acknowledgment Table of Contents   ...